Connecting with our community beyond social media is important to us at Curate Well Co. And what we know is that generating community and creating an experience for our community members is equal parts science and art. The logistics of creating community are as important as making sure each person feels a sense of community — and in fact, we believe they’re related.
Speaking from our experience, figuring out how to integrate #allthesystems is not only overwhelming, but can also create a clunky experience that doesn’t necessarily make people feel seen, heard, and individually known. One of our favorite tools to provide a cohesive brand experience and bring our community together that we use alongside our website is Kartra, an all-in-one communication platform. Because of the way it integrates with a few key elements of our community experience, it’s brought ease to our team, and allowed us to better serve our community. Cue your sigh of relief!
Ways We Use Kartra in Managing Our Small Business
- Centralized database of leads, prospects, + past and current clients
Kartra allows you to manage and organize contacts by customized group lists and tags to streamline your workflow.
- Sales Pages
While our offers are listed on our website, when you click to learn more, you’re brought to our sales page, which is hosted on Kartra. This is so we can integrate a secure purchasing system.
- Marketing Emails and Sequences
This function allows us to communicate with our community using automations based on lists and tags.
- SMS (Short Message Service)
We connect to our community in bite-sized text messages using Kartra’s SMS / Twilio integration.
- Membership Portal
Here, we deliver all our content to The Curate Community, which they can access anytime at their convenience.
Other Services Kartra Offers
- Surveys and Quizzes
- Customer Help Desk Portal
- Customer Management
You’re busy creating a business bigger than you, and you don’t need to complicate or spread it out in multiple different platforms to accomplish your mission. If you’re ready to step-up your marketing and your community connection, Kartra is the tool for you.
The links in this post may be affiliate links, meaning that if you purchase something through one of these links, we may earn a small commission. We only ever partner with brands that share our values, and that we’ve loved and purchased from prior to our affiliate relationship. The products we link are ones we own and use regularly. We never want to push you to purchase something you otherwise wouldn’t — and if you do choose to use our link to purchase something you’re excited about, we’re grateful to you for supporting CWco.